For those of you who asked for a little 'trialware' on my book, "Asymmetric Marketing: Tossing the Chasm in the Age of the Software Superpowers", I've now got two solutions.
1. It's now available, previewable and searchable on Google books.
2. Amazon.com has now enabled 'Search Inside this Book', so you can take a trial read on various ideas raised in the book, from the age of the superpowers itself, to my critique of Moore's 'chasm theory'.
Happy reading.